HIGH PERFOR
MANCE
Cipasa Site and digital presence
UX/UI, Advertising, Branding, Social Media
Cipasa Site and digital presence
UX/UI, Advertising, Branding, Social Media
With modern layout, simple and intuitive navigation and outstanding performance, the institutional site headed the start of Cipasa’s digital presence, which caused a lot of excitement in the market. That was the result of a big project combined with a great brand. Cipasa is the biggest urbanism company in the country, which helped a lot boost the project’s great repercussion on social medias. Among the highlights: the page’s upload speed, faster than the competition, the site’s lightness due to the optimization of each element aiming high-performance, and the extremely reduced number of requests to the server. This way, the institutional site became the best of its segment in Brazil, generating much more business for Cipasa, as well as moving the area of new business at Circus agency. Starting from this project, we managed to win six more clients from the urbanism world in Brazil: AB+, Flórida, Quartier, Realibrás, Conspar and Independência.
Due to the project’s success, most of the communication investments of the company were driven to the purchase of advertising spaces in the online world. A project that has changed the company’s investment habits, maximizing its coverage in the market place.
Cipasa Urbanismo
Fabio Divac
Fabio Divac
Italo Borges, Mariana Zorzo, Bruno Silva
Bruno Ferro
July 09, 2015